Those who advocates new technology & additional investments & promote exports, Foreign Direct Investment (FDI) by multinational companies (MNC) never shares their technology to the country and adverse impact in our domestic industries, technical capacities. Higher profits earned by these foreign firms goes out of country.
The Indian rural market, which is flooded with MNC products, should be ful of indigenous produts. This will provide a good health to India economy & also generate greater employment opportunities. Indeginious products will certainly increase additional income, higher purchasing power & will also check urban migration. Implimentation of infrastruture & employment programmes in Indian rural areas for promotion of traditional crafts & foreign exchange earnings.
Indigenous brands should be encouraged by the government because they gives hope, income, employment & pride to Indian farmers who had lost hope of making a decent livelihood due to cheating with the prices of their products by middlemen and corrupt bureaucrats in the government itself. As indigenous products of all categories are affordable to the common man & they have been testified to be of quality by the people of India. Indian compaines has employed lakhs of people through direct and indirect employment.
As an example of Patanjali Products which has has uplifted the image of ayurveda in the minds of the people in India as well as abroad. The trust that Indian farmers can produce quality and useful products has been restored in the minds of the people.
Patanjali Ayurveda has started only with 100 farmers, 100 employees and 10 crores capital, is worth over Rs. 5000 crores, but today this indigenous company provides direct employment to over one lakh Indian farmers in north India who grow and supply the raw materials required to manufacture products. This company is slowly spreading its wings in south India through its employees and plans to woo the farmers of south India by providing more than ten thousand direct jobs and fifteen thousand indirect jobs.
MNCS come in India with their established brand names & huge advertising budgets. The advertising budget advantage will certainly be very important for items of mass consumption (FMCGs). The Indian consumer are very price conscious & MNCs use to produce inferior products at high cost in the country.
The Indian rural market, which is flooded with MNC products, should be ful of indigenous produts. This will provide a good health to India economy & also generate greater employment opportunities. Indeginious products will certainly increase additional income, higher purchasing power & will also check urban migration. Implimentation of infrastruture & employment programmes in Indian rural areas for promotion of traditional crafts & foreign exchange earnings.
Indigenous brands should be encouraged by the government because they gives hope, income, employment & pride to Indian farmers who had lost hope of making a decent livelihood due to cheating with the prices of their products by middlemen and corrupt bureaucrats in the government itself. As indigenous products of all categories are affordable to the common man & they have been testified to be of quality by the people of India. Indian compaines has employed lakhs of people through direct and indirect employment.
As an example of Patanjali Products which has has uplifted the image of ayurveda in the minds of the people in India as well as abroad. The trust that Indian farmers can produce quality and useful products has been restored in the minds of the people.
Patanjali Ayurveda has started only with 100 farmers, 100 employees and 10 crores capital, is worth over Rs. 5000 crores, but today this indigenous company provides direct employment to over one lakh Indian farmers in north India who grow and supply the raw materials required to manufacture products. This company is slowly spreading its wings in south India through its employees and plans to woo the farmers of south India by providing more than ten thousand direct jobs and fifteen thousand indirect jobs.
MNCS come in India with their established brand names & huge advertising budgets. The advertising budget advantage will certainly be very important for items of mass consumption (FMCGs). The Indian consumer are very price conscious & MNCs use to produce inferior products at high cost in the country.
Market dominance by the MNCs makes hard for the indegenious companies. As big supermarkets take out a big margin of the local stores. The MNCs commonly have the power of monopoly which generates them a excess profit. Giant multinaitionals uses the economics of quantity pushing local firms out from their business.
For the sake of profit these global MNCs commonly contribute in pollution & also manufacture non-renewable resourses which are threat for the envirinment & mankind.
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